Plenitude IT

App Store Marketing (ASM)

App Store Marketing (ASM) in Malaysia

App Store Marketing (ASM)

What’s Included in Our ASM Services?

Creating an amazing app is only half the journey—getting people to discover, download, and engage with it requires smart marketing. That’s where App Store Marketing (ASM) comes in.

At Plenitude IT, we help businesses in Malaysia and worldwide amplify their app’s visibility through strategic paid advertising across Google Play, Apple App Store, YouTube, Meta platforms, and more. Our ASM services are focused on performance, install volume, retention, and ultimately, ROI.

Apple Search Ads (ASA) Campaigns

Promote your iOS app directly within the App Store’s search results to users ready to download.

Google App Campaigns (UAC)

Run powerful, AI-driven ads across Google Search, YouTube, Play Store, and Google Display Network for Android apps.

Cross-Platform App Promotion

Run targeted ads across Facebook, Instagram, TikTok, and YouTube to reach the right audience segments.

Custom Targeting & Retargeting

Use behavioral data, demographics, and lookalike audiences to reach high-intent users and bring back previous visitors.

Conversion Tracking & Analytics

Track installs, events (like sign-ups or purchases), retention, and lifetime value through platforms like Firebase, Appsflyer, and Branch.io.

Creative Ad Development

Engaging video ads, carousel creatives, and interactive ad formats to increase CTR and install rates.

Budget Management & ROI Optimization

Smart bidding strategies to make every dollar count—ideal for startups, SMEs, and enterprise apps alike.
App Store Marketing (ASM) Services by Plenitude IT

Why Plenitude IT for ASM?

🔹 Malaysia-Based, Globally Active

From Kuala Lumpur to Penang, and global clients in the USA, India, Singapore, UAE, and South Africa, we help apps scale efficiently.

🔹 Full-Funnel App Growth Strategy

We align your paid marketing with ASO, user onboarding, and retention strategies for sustainable growth—not just vanity installs.

🔹 Certified & Experienced Team

Our marketing professionals are trained in Google Ads, Apple Search Ads, and Meta platforms, with years of real-world app campaign experience.

Tools We Use for ASM

98%
Google App Campaigns (UAC)
96%
Apple Search Ads
97%
Meta Ads Manager
98%
TikTok Ads Manager
95%
YouTube Ads (via Google Ads)

Let’s Grow Your App’s Reach

Turn your app into a category leader. With Plenitude IT’s App Store Marketing expertise, you’ll gain real users, higher retention, and more installs—fast.

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